Casa Blog
Loyalty management programs are a great way to increase customer loyalty and repeat business. But did you know that you can also use them to increase your revenue? With a little creativity, you can use your loyalty program to rev up your business revenue. Here’s how: Introduction: What is a loyalty management program and how […]
Company Overview Fabindia is India’s largest private marketplace for items manufactured with traditional techniques, expertise, and hand-crafted processes. Fab India began as a company exporting home furnishings in 1960, founded by John Bissell to market India’s unique artisan traditions. Fab India is currently the largest private marketplace for items derived from traditional crafts and expertise, […]
Company Overview Happi Mobiles is an online mobile store that provides a one-stop solution for mobile and other electronic gadgets and appliances such as computers and tablets, TVs and audio, Smart Technology Devices, and more. Happi Mobiles brings you a shopping platform where you can buy the latest mobile phones online at your convenience. To […]
Company Overview Croma is a big format retail shop expert in India, catering to all multi-brand digital devices and home electrical needs. Croma provides its consumers with a world-class shopping experience both in-store and online and a seamless ‘omnichannel’ buying experience that allows a customer to enjoy the best of both the online and offline […]
Customer interaction is a critical yet daunting experience for most retailers today that do business in their retail industry. The capacity to track and maintain new and current customer data is a vital fuel to propel the customer’s purchasing journey forward to manage their shopping experience over their buying lifetime. Before any retailer even engages […]
Customer Lifecycle Management is at the heart of any retail strategy today that can help you engage customers in a meaningful way and drive great ROI on your marketing investment. The most critical part of the strategy is to define the stages of your customer’s lifecycle. There are several ways to describe it, but bear […]
Have you ever missed a sale to a new visitor to your store? If your answer is “No,” then let’s say you aced this step and tracked every minuscule detail of the newbies, but how do you ensure you use the right information to transform strangers into qualified leads? Essentially, it’s neither a one-time process […]
What is CDP? A CDP, or customer data platform, is the new buzz in the market. Every retailer wants to know more about their customers to make the engagement meaningful. A CDP helps you unify customer data from POS, websites, social media, mobile apps, and other channels. CDP creates a 360-degree customer profile at the […]
Phew! We made it. Ginesys, an end-to-end technology solutions provider for retail businesses, announced a strategic investment of $10 million over the next 3 years in CASA retail AI to strengthen their customer data management and rewards capability. The investment will help Ginesys towards completing its unique retail technology suite, known as Ginesys One, with […]